This morning, the Office for National Statistics announced a record rise in inflation. The Consumer Prices Index (CPI) rose by 3.2% in the 12 months to August 2021, up from 2.0% in July.
Essentially, the cost of living is getting a lot more expensive - in large part due to the knock-on effect of Brexit and the pandemic. With this in mind, a simple question:
- Are you planning to increase (or have you already increased) the cost of your products or services to combat the impact of inflation?
Just a quick reaction will do. 2-3 sentences max… Deadline is pretty tight as we will issue this to the media mid-morning.